Jodi Kaplan & Associates offers two levels of representation for
artists through its Main Roster and its Boutique Roster.
Main Roster
Jodi Kaplan & Associates provides exclusive booking representation
for her Main Roster Artists. The agency initiates, follows up,
negotiates and contracts all performance engagements domestically and
internationally. Jodi Kaplan & Associates selects a small yet
diverse Main Roster to ensure that each company gets personal
attention. This year the Main Roster Artists have enjoyed performing at
The Joyce Theater, the World Financial Center, Dance Theater Workshop,
at Jacob's Pillow and among others. Theaters contact Jodi Kaplan &
Associates for Main Roster bookings.
Boutique Roster
Jodi Kaplan & Associates represents a Boutique Roster consisting of
self-representing and enthusiastically ready-to-book dance companies.
JK&A first established the NYC Boutique Roster as
a way of helping NYC dance companies increase their visibility to
presenters. It is the ideal segue between no agent affiliation and
working with an agent. For many companies this is the ideal level of
service needed to book extensive tours "in house." Through conference
representation, distribution of a Boutique Roster DVD, and exposure to
presenters via the website, Boutique Roster companies improve their
chances of potential bookings while at the same time saving
financially. The National Boutique Roster
consists of dance companies from around the United States that reflect
both a wide range of styles and strong ties to their local communities.
JK&A's National Boutique Roster seeks to increase national
awareness of dance from all parts of the country. JK&A also pairs
NYC Boutique Roster companies and National/International Boutique
Roster companies to offer an added bonus for the artists to collaborate
on performance projects and offer exposure and support to each other.
This year JK&A is excited to announce an addition to the Boutique
Roster. The International Boutique Roster
provides companies outside of the United States an opportunity to
promote dance from around the world alongside National and NYC
companies. Each company also receives continued guidance from JK&A
as well as networking opportunities with all the other Boutique Roster
companies and their contacts. A dedicated associate from Jodi Kaplan
& Associates oversees the Boutique Roster. Theaters contact
companies directly for Boutique Roster bookings.
The overall motto of the Boutique Roster is "helping artists help themselves and helping artists help each other."
Benefits of Boutique Roster
The Boutique Roster consists of a selection of the best
self-representing and enthusiastically ready-to-book dance companies
from across the country. (A majority of top NYC Boutique Roster
companies and an exclusive selection of accomplished National and
International Boutique Roster companies.) This is an opportunity to
increase your company's exposure to potential presenters nationwide.
The Boutique Roster provides conference representation and networking
opportunities. Its proven success over the past four years has prompted
presenters and festivals to seek out this diverse roster. Many Boutique
Roster companies have booked touring to prestigious venues such as
Jacob's Pillow and even a month long Italian engagement through their
affiliation with JK&A.
Being part of the Boutique Roster includes:
- Representation at US Regional booking conferences and APAP
- International visibility
- A fully produced APAP showcase
- Pre/Post APAP conference meetings and conference calls
- Conference follow-up information packets (2 packets-one from regionals/
one from APAP)
- One individual pitch session
- One wrap up consultation
- Networking opportunities with other Boutique Roster companies
- Featured in monthly newsletter sent out to thousands of presenters (click here to access sample past presenter newsletters)
- Private Boutique Roster workshops and consultations with Jodi Kaplan (at reduced fees)
- Second APAP showcase option (at additional fee)
By
participating in the above as a member of the Boutique Roster,
companies gain the benefits of conference exposure at a fraction of the
cost. (The cost of attending these booking conferences and producing a
showcase would be at least four times as much as the fee charged.) In
this way, Jodi Kaplan & Associates is helping companies reach their
goals at a substantial savings.
All Boutique Roster
companies are responsible for their own follow-up/bookings. They are
separate from Jodi Kaplan & Associates' Main Roster, which consists
of companies that are booked directly through the agency. It is
recommended that all Boutique Roster applicants have touring experience
and a strong organizational structure in place to do the appropriate
follow-up necessary with interested presenters. It is required that BR
companies have strong promotional materials (press kit and DVD/video
and website) and administrative support staff.
Commitment There
is a one-year commitment from June 2011 through May 2012. Applications
are accepted now through May 1, 2012 and acceptance letters will be
mailed May 15, 2012. Cost is an annual fee of $2,500, payable on/before
June 1, 2012. APAP showcases are an additional cost of $500 for one
showcase and $750 for two showcases payable on/before October 1, 2012.
There is a $200 "First-timers Fee" for all new companies, which covers
the cost of the introductory workshop "Being on the Boutique Roster,"
press kit feedback, and an extended pitch session.
CLICK HERE FOR AN APPLICATION TO THE BOUTIQUE ROSTER 2011-2012
If you have questions regarding the Boutique Roster or the application process, please contact Jodi Kaplan & Associates at:br@bookingdance.com or call the office at 212-352-0400 on Tuesdays only from 10:00am-2:00pm (EST).
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